GUWAHATI, Sept 20 - SBI Pinkathon-Empowering Indian Women, powered by Women Horlicks, conducted training for women to participate with their babies at the Nehru Park here today in presence of Pinkathon founder Milind Soman.
The event, �Baby Wearing Walk�, was held to emphasise activity during pregnancy and post-natal period and how healthy motherhood is a necessity for every woman in this age to be torchbearers for healthy families. Most of the women who participated in the event, carried their babies in slings and harnesses, as they walked alongside Milind Soman.
Commenting on the Baby Wearing Walk, Soman said, �We want to change the mind-set of new mothers and urge them to lead a healthy life and break the stereotype of women with infants having to stay at home. Women with infants have truly forgotten how to live for themselves, only focusing on what their child wants. The walk is for urban women to understand that it is important to take their children along with them as they carry on with their lives, unfettered as far as possible, by any shackles of motherhood.�
According to experts, baby wearing also has immense benefits for both mother and child. Carried babies are less likely to cry, are healthier, gain weight faster, have better motor skills, coordination, increased muscle tone and a better sense of balance. Carried babies fall asleep quicker and sleep for longer periods of time, become independent faster as they are more confident and less clingy, they learn more as they are not over stimulated, but calm and alert and most importantly, are happier.
Baby wearing enables better communication between mother and child as the mother becomes attuned to her baby�s facial expressions and other gestures. Mothers also have less to worry about while both mother and child feel secure in each other�s company.
This initiative has been taken by SBI Pinkathon powered by Women Horlicks to get more and more women to adopt a fitter, more active lifestyle for themselves and their families, and the walk also highlights the need for increased awareness on breast cancer.
SBI Pinkathon is India biggest women�s run created with the specific purpose of getting more women to adopt a fitter lifestyle for themselves and their families and to highlight the need for increased awareness about breast cancer. Pinkathon has donated more than Rs. 45 lakh so far towards treatment of underprivileged women with cancer and has facilitated, through various partners, free breast screenings for thousands of women.
