NEW DELHI, Nov 13 - Aiming to reach out to more viewers in the North East, public broadcaster Prasar Bharati is planning to launch by Christmas a new Doordarshan channel �DD Arunprabha� in the region.
Officials said that in a recent meeting, Prasar Bharati board approved a proposal to launch the channel, which will focus primarily on the viewers of Arunachal Pradesh and Sikkim but will have content for other States of the region as well. It is expected that the channel will come up by December 25.
�The Board has cleared the decision. We expect to launch by December 25,� Prasar Bharati Chairperson A Surya Prakash said when contacted. Doordarshan already runs a channel for the Northeastern region.
Sources said a lot of programmes will be Hindi and English apart from the local languages, as the aim is to come up with a NE channel which also has a national connect.
It is learnt that the channel will be uplinked from Itanagar and that a major part of the funding requirement will be met by the Centre. � PTI
