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MPL Sports Apparel new kit sponsor of Indian cricket team

By The Assam Tribune

NEW DELHI, Nov 2: Fantasy gaming platform Mobile Premier League�s subsidiary arm �MPL Sports Apparel and Accessories� is the new kit sponsor of the Indian cricket team for a period of three years.

A member of the Apex Council confirmed the development on Monday that BCCI has inked the apparel and merchandise deal with MPL, replacing Nike.

�Yes, Apex Council has passed the sponsorship deal for apparel of Indian team (men, women, A and U19).

�However the rate per match will be Rs 65 lakh per game instead of Rs 88 lakh that Nike was giving,� the senior official told PTI on conditions of anonymity. It is learnt that BCCI will also get 10 per cent of the royalty from the sale of merchandise.

�MPL has formed an apparel manufacturing company. They will also pay an amount for merchandise contract. The deal will end in November, 2023,� the source added.

While Puma and Adidas had earlier picked up the bid papers for apparel sponsorship, they didn�t fill the bid as they felt that the deal needed to be reduced to one third from the original bid.

Nike had a five year deal during which they paid Rs 370 crore from 2016 to 2020 with a 30 crore royalty.

�No sporting apparel major was ready to pay that kind of money that Nike paid in current economic climate (due to COVID-19).� � PTI

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MPL Sports Apparel new kit sponsor of Indian cricket team

NEW DELHI, Nov 2: Fantasy gaming platform Mobile Premier League�s subsidiary arm �MPL Sports Apparel and Accessories� is the new kit sponsor of the Indian cricket team for a period of three years.

A member of the Apex Council confirmed the development on Monday that BCCI has inked the apparel and merchandise deal with MPL, replacing Nike.

�Yes, Apex Council has passed the sponsorship deal for apparel of Indian team (men, women, A and U19).

�However the rate per match will be Rs 65 lakh per game instead of Rs 88 lakh that Nike was giving,� the senior official told PTI on conditions of anonymity. It is learnt that BCCI will also get 10 per cent of the royalty from the sale of merchandise.

�MPL has formed an apparel manufacturing company. They will also pay an amount for merchandise contract. The deal will end in November, 2023,� the source added.

While Puma and Adidas had earlier picked up the bid papers for apparel sponsorship, they didn�t fill the bid as they felt that the deal needed to be reduced to one third from the original bid.

Nike had a five year deal during which they paid Rs 370 crore from 2016 to 2020 with a 30 crore royalty.

�No sporting apparel major was ready to pay that kind of money that Nike paid in current economic climate (due to COVID-19).� � PTI

More in Entertainment
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