GUWAHATI, March 29 - WWF-India, which has been observing the Earth Hour campaign since 2009, is organising the same tomorrow from 8.30 pm to 9.30 pm.
Earth Hour is the WWF�s global initiative and the world�s largest voluntary grassroots movement for the environment. Every year, during Earth Hour, citizens around the world unite through a symbolic action against climate change, by switching off non-essential lights for one hour.
In its seventh edition in the North East, the occasion will be observed under the aegis of WWF-India Assam & AP State Office (AAPSO) from 8 pm to 9.30 pm at Dighalipukhuripar here. A cyclothon/Earth Hour programme will also be held on the day.
�We launched the �GIVEUP to GIVE BACK� platform with the Earth Hour in 2018, and in a limited amount of time, the initiative is beginning to take the shape of a movement. Supported by the government, institutions, businesses, communities and individuals, the idea has reached out to 23 million and some very promising inspired action. Earth Hour 2019 will therefore be a platform to bring people together to create a �buzz for nature� and �GIVEUP� habits and lifestyles around plastic pollution, paper and water wastage that are detrimental to the planet,� said Archita Baruah Bhattacharyya, coordinator for the AAPSO, WWF-India.