GUWAHATI, Feb 25 - As a strategy to further expand its base in the state in the run-up to the forthcoming Lok Sabha polls, the ruling Bharatiya Janata Party (BJP) is undertaking a series of programmes to consolidate its organisational base and activate its cadres.
The saffron party will also formally launch a series of election-centric programmes across Assam beginning from March 3.
�The Election Commission of India (ECI) is likely to announce the schedule for the Lok Sabha polls by the first week of March. As part of our preparation for the General Elections, the state unit of our party is currently undertaking a number of activities to strengthen the organisational base. Our intention is to activate our cadres and also spread the party�s ideas and views among various segments of the society,� a senior state BJP office-bearer told The Assam Tribune.
He said various party events as well as mass outreach activities under banners like youth festivals, bike rallies, Sainik Samman Abhiyan, �My Family-BJP Family�, Kamaljyoti Sankalpa programmes, meetings with eminent individuals, meetings of party�s �page in-charges� (with each page in-charge being responsible for coordinating the BJP�s activities with each elector whose name figures in a particular page of the voters� list), and �Bharat ke Mann ki Baat, Modi ke Saath� are now being organised at various places.
�The target is to attract all segments of the society. Besides, our party cadres have also been told to spread the message about the numerous activities undertaken by the government headed by Prime Minister Narendra Modi during the last four years and nine months of its term,� said the leader.
As a part of the effort, former Madhya Pradesh Chief Minister and BJP�s national vice president Shivraj Singh Chouhan visited Assam on February 23. During his trip, Chouhan addressed a meeting of BJP workers at Amingaon and held a meeting with eminent personalities from diverse fields in Guwahati.
On the same day, Deputy Chief Minister of Uttar Pradesh Keshav Prasad Maurya attended a BJP cadres� meet at Silchar.
Meetings of BJP page in-charges were organised at 96 Assembly constituencies on February 24.
In addition, the BJP�s frontal outfits like the youth wing, mahila morcha, farmers� wing, SC wing, ST wing, tea morcha and trade union wing have also started various activities to gear up for the parliamentary elections.
State BJP sources said the activities for making the organisation battle-ready for the Lok Sabha polls will conclude on March 2.
�And from March 3, we will start our formal election-centric programmes. Mass public rallies will be held and we will also begin door-to-door campaigning. A number of central leaders of our party are expected to visit the State during the coming weeks,� said a senior leader of the party.
It is noteworthy that the BJP had secured seven out of the 14 Lok Sabha seats from Assam during the 2014 Lok Sabha polls. The party has set a target to reach double-digit figures from the state in the ensuing parliamentary elections.