GUWAHATI, July 3 - Chairman of the Prasar Bharati Board Dr A Surya Prakash called on Chief Minister Sarbananda Sonowal here today and informed him that the All India Radio (AIR) Guwahati will soon launch its own FM channel.
He said that the channel will go on air from September this year.
Dr Prakash is here in his maiden visit to the State as Chairman of the regulatory body of the Doordarshan and the AIR.
He said that a proposal to launch a new channel of the Doordarshan for Assam is under active consideration at the Union Ministry of Information & Broadcasting (I&B).
Presently, the Prasar Bharati runs a channel covering all the Northeastern states under DD North East and soon a separate channel for the State would be commissioned, he added.
Sonowal, on his part, highlighted the role that the media wings of the Prasar Bharati could play in projecting Assam and the Northeast in the national landscape.
He asked the Chairman of the government media giant to capitalise its resources to showcase the success stories of the region for national and international viewers.
Sonowal also emphasised adopting a more aggressive agenda by the government media agencies to sustain and excel in today�s competitive world of media. He underlined various initiatives being implemented in the State and the progress made in different fields so far.
In response to the Chief Minister�s requests, Dr Prakash informed that the Prasar Bharati is already planning to telecast programmes of all the DD Kendras in its DTH platform so that viewers from all over the world could enjoy different regional programmes along with the national telecast.
The Prasar Bharati Chairman further informed that the I&B Ministry has already drawn up a comprehensive plan to boost its media wings and accordingly several interventions have also been made.